Lily Cole is reportedly set to appear nude on the cover of the French Playboy magazine.
The red-haired 20-year-old British model appears on the front of the October edition clutching a teddy bear, wearing nothing except a pair of white socks, according to the Daily Mail.
The shoot was apparently inspired by Sixties swinger Serge Gainsbourg's album Melody Nelson, featuring Jane Birkin.
French Playboy's fashion director, Alex Aikiu, told the newspaper: "It's all about being sweet and innocent. We just paid her the editorial fee any magazine would. Lily said yes right away."
A further 14-pages are dedicated to Lily, who is about to start her degree at Cambridge University.
Alex reportedly said the interview with Lily was "very intimate, very psychological."
He added: "It doesn't matter how big your boobs are - it's about what's inside the woman."